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The Challenge

With the amount of data stored by companies growing exponentially, it is no surprise that finding the right data management solution continues to show up on the priority list of Chief Information Officers (CIO).   Do you find that you have lots of data but no real information?  When you are talking about Business Intelligence, data and information are different.  Information is data that has been converted into a meaningful & useful content ready for onlookers to harvest insights. 

Do you have relevant and up-to-date visibility on all business activity and customer interactions that can inform strategic decision-making across the company based on customer experiences?

Is there more insight your data analytics solution could be offering?  With continual pressure for sales & productivity improvement, is it then possible to quickly pinpoint performance hotspots and to flag up where processes could be emulated in other parts of the business, or where adjustments need to be made?

These are just some of the challenges Business Intelligence can help  organisations face every day. The race to find a differentiator or to leverage operational activities to further grow and attract clients, stakeholders, staff or investment is continually becoming easier and more user friendly by putting data analytics at your fingertips.


Most frequent questions and answers

Business intelligence software provides business leaders with the information they need to make more informed business decisions. It is used as a foundation for strategic decision-making by eliminating as much of the guesswork and gut-feeling from the decision-making process as possible.

 Business intelligence software are used with both internal and external data sources to glean information like competitive intelligence and market trends as well as internal insights like common customer and industry pain points, key stakeholders, and commonalities in lost opportunities.

The data sources used to build business intelligence include customer relationship management (CRM) systems like Salesforce.com, supply chain information, sales performance dashboards, marketing analytics, contact center call data and metadata i.e. information describing data. Business intelligence software helps companies to bring all these disparate sources into a single unified view providing real time reporting, dashboards, and analysis.

Business Intelligence software such as Sisense also includes predictive analytics and machine learning allowing your data to alert you.  Embedded analytics enables you to provide business Intelligence to your customers as part of your product suite. 

Gartner says that anywhere from 70 to 80% of business intelligence initiatives end up failing. Why? Here are a couple of the common reasons: 

  • Old Tech & Bad UX: Just going with a name brand that was popular years ago may not be the best fit for your business.

    The result is a clunky interface your employees hate using, or one that fails to generate meaningful insights

  • Quality vs Quantity: Taking data and applying it to help the company grow through smart analytics. is what Business Intelligence is about. This doesn’t always mean more data. The most critical component is the intelligence and lessons that can be gained from that data.

As data increases and competition for customers moves on-line, the speed of data to knowledge becomes salient in making reliable, trustworthy, informed decisions. The biggest impact comes from Government and regulatory bodies all calling for smarter measurement methods and greener standards.  This requires organisations to understand the impact of change and how to mitigate risk. Contact us to find out how.

BI and Analytics

Benefits of Business Intelligence

  • Automate & Integrate

Quickly automate processes to save time, reduce costs, reduce risk, improve sales and increase productivity by improving and integrating into existing workflows. Utilise previously unavailable levels of insight and speed of understanding to constantly improve the organisation.

  • Visualize

Create and customize new visualizations that enhance data analysis.  Easily create and integrate custom visualization that give you sharp insight into any data. This enables unlimited, easy to use and quick to develop visualization options.

  • Agile & Flexible

Flexibility of data enables decision makers to produce actionable results for companies in days rather than months.  Business Intelligence and analytics enables business users and analysts to freely explore their data, without relying on a patchwork of tools or extensive IT assistance.

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