Data monetization

We live in an ever-changing digital world of apps, data, and always-on insights. If your company isn’t looking for new ways to explicitly support revenue and margin growth for your customers and monetize your data, then you will not survive. However, all challenges carry inside of them an opportunity to create a better future. Data…

How to Do Data Right

Data can be an extremely powerful tool to make good decisions, but if it’s used incorrectly, it can lead to inaccurate insights and incorrect actions. With the right BI tool, citizen data scientists from a range of business teams will be given direct access to datasets to look for new insights. There’s a lot of…

What is SQL Analytics?

SQL (pronounced “sequel”) is short for “structured query language”. As the name implies, it’s a programming language used to query and manage databases. Basically, it’s how data engineers, analysts and developers “talk” to a database to find out what they want to know, pull data and more. It’s the most basic way database professionals manipulate…

Embedded Analytics

What is embedded analytics? In simplest terms, embedded analytics refers to the process of plugging a third party’s software into your own app to take advantage of a set of advanced data analytics tools and use it as your own. Of course, a description of AI-based analytics is more involved and will be explored in…